Restaurant Design and Layout
As restaurants and bars reopen across the United States, there is still a lot of uncertainty around the measures needed to create a safe yet pleasing experience for the patrons.
There is no denying the fact that Coronavirus has transformed the way we eat in restaurants. It’s time to think beyond cosmetic fixes like plexiglass shields between booths and come up with new approaches to overhaul restaurant design layouts so concerns about enclosed spaces and proximity to other people can be put to rest once and for all.
Let’s explore some creative restaurant design ideas to accommodate diners and shift customer perspective.
Real-estate Opportunities
Contrary to popular belief, now is a good time to start a food business because some great locations are available at a fair price.
Sure, restaurant layout and footprints have shrunk considerably, but this means that you won’t need a lot of space to provide a dining experience that delights your patrons and keeps them coming back for more.
Food businesses that want to ensure better brand access are rethinking their location strategies, with many opting for multi-brand stores where two or more entities share a roof.
Of course, the acceleration of digital also has a big role to play here. Curbside pickups and lanes have become more relevant to the choice of location. Even existing full-service restaurants are making their takeout areas bigger while shrinking the dining halls.
When designing these spaces, think about how customers can have a great experience while also prioritizing their safety and privacy. Restaurants are utilizing their terrace space and rooftops to that provide an intimate and cozy setting for people to enjoy their food while also maintaining social distance.
Future-Proof Solutions
The food industry adapted quickly by using technology to enable interactions and services that would otherwise be impossible. Contactless deliveries, touchless ordering, one-touch payments, and other similar processes are likely to stick around after the pandemic is long gone.
Fine dining establishments can learn a thing or two from fast and casual eateries, especially when incorporating touchless operations.
However, some businesses have managed to utilize available platforms (online bookings and deliveries, etc.) to provide seamless experiences.
In contrast, many others have entirely rewritten the rulebook of fine dining.
Take the example of “The Finishing Gourmet – Restaurant At Home” that creates an ultimate luxurious stay-at-home steak experience. It differentiates itself from other in-house dining services by taking the fare to the customers instead of the other way round.
Not only do they provide excellent food, but they also use expensive containers and silverware cutlery to complement the experience.
Conclusion
The biggest challenge for restaurants is to find a safe way to continue serving their customers. With flexible design choices, restaurants can spark joy in their customers during and well beyond the pandemic.
If you need help with your restaurant design and layout contact TRG for a free no obligation consultation.
