Craft Beer History Brewing craft beer has been a long-held tradition for centuries throughout European history, but breweries slowly crept over to the States as people migrated west. Because of prohibition and other various factors, craft beer breweries have trickled in and out of America over the past few decades, but in recent years the […]
Currently, the top marketing trend for restaurateurs involves the use of social media sites. Facebook of course heads the list of the top most popular and successful sites to advertise on. However, Google+ and Twitter have become equally as important. The key to making these sites work for you is in making a commitment to maintain […]
There are many great benefits to buying locally grown and raised foods for your restaurant. For one, using local foods will reduce your restaurant’s expenses. The cost of shipping food and higher fuel prices can directly impact a restaurant’s cost of goods and profit margins. Purchasing seasonal ingredients from nearby sources ensures a better product […]
If you’re Considering a Restaurant Consultant for your Business, you are not alone. 39% of restaurants in the US have used a consultant. Most restaurant consultants are not like Gordon Ramsey, by far. After all, a consultant’s job is not to increase a TV show’s ratings by creating drama. Instead, a restaurant professional consultant’s main role is to […]
Would you book a stay at these high-tech hotels? CNN published a list of nine hotels that break the traditional mold. Monica Burton wrote “From going paperless to using heat and motion sensors, these accommodations are certainly advanced, but whether they really make life easier is debatable. We’ve taken the list and ranked the high-tech […]
The National Restaurant Association has released the predicted top culinary trends for 2014. They developed the list by surveying 1,300 members of the American Culinary Federation back in October and November.
This is one of the most frequently asked questions from restaurant owners and operators; “How can I lower my food and beverage costs?” In this article we will provide 5 effective steps you can take towards lowering your food and beverage costs. This outline encompasses the basic steps needed to get you on the right path […]
How to Turn First-time Customers Into Regulars Regulars are the life-blood of most businesses, and they all started with a first visit. How do you know it’s a first visit? The welcoming statement should gather information so you can tailor the service and make the visit special. This can be done quickly and easily with […]
What’s in the Name? When opening a restaurant, an ideal location is important. So is a finely-tuned concept with a quality menu and well-trained staff members who implement impeccable customer service. These are all crucial elements. What also has a tremendous impact on the short-term and long-term success of the establishment is the name.
You only have one chance to make a good first impression. This adage is especially true in the case of writing and distributing a press release to the media. Sloppy, inaccurate and pointless releases are the first to hit the bottom of a reporter’s trash can. To make sure yours isn’t one of them, consider these […]