You’ve opened your restaurant, eagerly awaiting the first trickle of customers to start streaming in. They start showing up, singly, in pairs, or in large groups, and they seem happy with the experience. But when they leave, you may never see them again. If you aren’t keeping track of your new customers, you could be […]
Restaurant Feasibility Study Starting any project or venture in the restaurant industry is a massive risk, and failure is common. Luckily, there is a way to pre-check the potential success of a new restaurant; it is called a feasibility study. As the name suggests, a feasibility study examines whether or not a project is feasible […]
Marketing Ideas for your Restaurant As a busy operator making decisions about how to best market your restaurant brand often takes a backseat to the day to day business of running your operation. And, in a marketing world that is constantly evolving, learning the ins and outs of new strategies is difficult. Moreover, […]
Currently, the top marketing trend for restaurateurs involves the use of social media sites. Facebook of course heads the list of the top most popular and successful sites to advertise on. However, Google+ and Twitter have become equally as important. The key to making these sites work for you is in making a commitment to maintain […]
This is one of the most frequently asked questions from restaurant owners and operators; “How can I lower my food and beverage costs?” In this article we will provide 5 effective steps you can take towards lowering your food and beverage costs. This outline encompasses the basic steps needed to get you on the right path […]
How to Turn First-time Customers Into Regulars Regulars are the life-blood of most businesses, and they all started with a first visit. How do you know it’s a first visit? The welcoming statement should gather information so you can tailor the service and make the visit special. This can be done quickly and easily with […]